There are two possible ways, I suppose, to react to this story of rapid and ironic success for someone - say, me - who is in exactly the same state of desperation with his media job search as the writer of the piece. One would be to be inspired that someone out there has actually been successful at putting the HR bots behind them and getting a cool job. The other would be to react with the gnashing of the teeth, clawing out of the eyes etc., reasoning that this particular blog-stunt, now that it's been done, can't possibly be duplicated and the fact that someone's already pulled it off in fact lessens the chances out there for the rest of us schlubs who are back to trying to get beyond the cold, inscrutable HR bots (and I truly believe that humans are not involved in the initial stages of Bertelsmann's process) to at least be rejected by the actual humans that at least theoretically exist somewhere within Random House's organization.
And a word about Random House. It should be no surprise to anyone who's had the misfortune of dealing with their alienating, cold, impersonal, detached, future-techno-dystopia job application process that Mr. Mohney mentions them in the article. See, Random House, like Bookspan and many others, is a subdivision of the German media megalith Bertelsmann, a company that owns virtually everything that could reasonably be described to be a part of the media including any ideas you ever came up with in the shower for a cool movie in any and all current and future media.
Bertelsmann companies can't merely post their job openings like other companies, by posting them to a job board with a contact e-mail and fax number for you to send your resume and cover letter to.
My God no! That would be too intimate, too personal, too . . . well, almost human. It might even give the applicant the sense that somewhere, at some point, a real live human being is involved in the job application process.